Anchor text in a web page
is a gateway to yet another page in the website. It reflects
what you can expect from the page, which you are about the view.
So, anchor text is an important entity in web design and
search engine optimization (SEO).
SEO experts have come up with various ways to write the
anchor text in a standard website. They feel that if you
optimize the anchor text, you will be able to attract more
customers and increase search engine ranking.
Anchor Text is important for both internal website structure and
external linking.
Internally it is wise to use anchor text with your keywords when
you link between pages in your website.
To use an Anchor Text Hyperlink view code example here:
<a href="http://www.yoururl.com">Your anchor text</a>
When you discuss a topic in the content of your web page and
mention a keyword that is covered on its own page, you should
use a hyper linked anchor text to that page. Anchor text is a
factor that can increase your Search Engine Results for keywords
and are assumed to be part of Google’s algorithm to determine
search engine results.
A prime place to have anchor test is also in the footer section
of your website where copyright information is placed.
Example:
2005 Copywrite- All rights reserved “Keyword”
www.yoursitename.com
(Hyper Linking the word “keyword”
to the url for the page where this Keyword prominent)
External Linking should also utilize the anchor text hyper
linking method.
<a href="http://www.yoururl.com">Your anchor text</a>
From articles, to forum signatures, to reciprocal links
or, link to us directions, all should include your Major Keyword
as a descriptive anchor text hyper link.
It is smart to utilize several different keyword anchor text
hyperlinks for various different backlinks. Make a list of all
your major keyword phrases and create the anchor link code. Each
time you link to a different site, attempt to place a different
anchor text link on each site. If you have five major keyword
Phrases, you should have multiple links for each of those anchor
text hyperlinks.
Watch your search engine results and traffic increase when you
utilize the power of anchor text hyper linking.
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